What do you think when I say the words, “Niche marketing” to you? Every entrepreneur we need fights the idea of niche marketing; of finding a clearly defined market. The fear of missing out on sales, “What do you mean I need to niche? Can’t I just sell to ANYONE?” In this episode KC and Alan work with Jeremy who is launching a new business to uncover his target market and get direction on his marketing.
Kim tells us how recording episode 1 went, and we work out what she is going to do for episode 2. "If you build...
Do your clients walk all over you? Do they cancel at the last minute? Do they challenge your pricing? Do you feel like you...
Have you ever thought about hiring someone to help you with your marketing? Alan has been wondering for sometime whether it is worth hiring...