What do you think when I say the words, “Niche marketing” to you? Every entrepreneur we need fights the idea of niche marketing; of finding a clearly defined market. The fear of missing out on sales, “What do you mean I need to niche? Can’t I just sell to ANYONE?” In this episode KC and Alan work with Jeremy who is launching a new business to uncover his target market and get direction on his marketing.
Bad things happen. You’re going to get fired, you’re going to lose clients, or things are just going to go wrong. Successful people don’t...
How do you build a national conference from scratch? Meet Diania Merriam, who decided to build EconoMe, a national conference in the USA about...
Mentors, energy, and a can do attitude. In this episode of the podcast, Micheal Redford is back! Michael’s first appeared on the show was...